Hiring: Marketing Executive

About the role:

  • Role: Marketing Executive
  • Contract: Permanent
  • Hours: Mon-Fri (Flexible working hours)
  • Salary: £28-£30K
  • Location: Hybrid with co-working option in central London

What we’re looking for:

We’re looking for a team player who has both the creative flair and exceptional communication abilities to achieve our ambitious marketing plan.

Your role will be working closely with our founders to build an engaging community around our brand. You will be responsible for all of our comms across a range of channels, with the specific goal of nurturing and growing our customer base.

You’ll also need to be passionate about our brand purpose and be ready to learn a lot about sustainability and olive oil!

The ideal candidate:

  • A creative mindset, full of fresh & fun ideas that they can execute.
  • Demonstrates extraordinary copywriting. 
  • Lives and breathes social media (in particular, Tiktok and Instagram), ideally having grown a social media account before.
  • Is an avid observer of how brands are using social and community channels to engage, grow, and drive conversions. 
  • Is confident in front of the camera.
  • Has excellent photo, video, and audio editing skills.
  • Has a strong design aesthetic as well as the skills to bring it to life (note: the expectation isn’t to be graphic designer, but be able to do some basics).
  • Would be a nice contribution to our team on a personal level, bringing a warmth, kindness, and authenticity that our brand represents. 
  • Shows up with a can-do attitude, understanding the dynamics of working in a start-up, independent company. 
  • Loves food & drink! 

Your duties will include:

  • Planning our marketing activities to drive awareness of Citizens of Soil.
  • Owning the day-to-day communications with our customers and community across all channels (social, emails, newsletters).
  • Bringing fresh and engaging content plans to the table, focussed on trends and insights gleaned from other lifestyle & FMCG leaders in the space.
  • Managing freelancers and agencies as required for larger campaigns as required.
  • Evaluating the social & key customer channels, and reporting back on KPIs. 
  • Running customer service, liaising with our operations lead as required, ensuring all comms are on-brand and high-quality.
  • Helping develop and manage influencer and ambassador programmes.
  • Working with our founder and partners around digital acquisitions for our subscriptions and online shop.
  • Deliver on a best-in-class email marketing strategy, managing it to align on activities and business objectives. 
  • Planning and executing a range of events.
  • Writing press releases and pitches that secure coverage.

In return, you’ll get:

  • 30 days holiday, in addition to bank holidays.
  • A financial stake in the success of our business (equity!)
  • An opportunity to grow within a scaling business.
  • Direct mentorship from founders who have strong track records in brand and marketing strategy.
  • Flexibility to support your work-life balance.
  • The sense of purpose that comes from working for something bigger than the business itself.
  • The finest extra virgin olive oils we can source (we’ll keep you stocked up with the good stuff)!

Diversity & inclusion:

At Citizens of Soil, our vision is for a more fair, sustainable, and flavourful table. And that starts with our team. We’re cultivating a culture of inclusion because we know we need a diverse team to learn and grow. We embrace your unique contributions and will work to ensure you feel a sense of belonging.

We're an equal opportunity employer. All applicants will be considered for employment without attention to ethnicity, religion, sexual orientation, gender identity, family or parental status, national origin, veteran, or disability status.

About Citizens of Soil:

We’re creating the UK’s favourite brand of olive oil; a show-stopping brand for modern citizens who care about quality, transparency, and sustainability.

Our award-winning, single estate, extra virgin olive oils are sourced from female-owned groves who practise regenerative farming. We package it up in reusable bottles with refill pouches and subscriptions that are creating a circular take-back model.

Our transparent supply chain means we can trace where every drop comes from and that fair pay is established from the beginning.

Our olive oil has been featured in both The Times and the Evening Standard’s top oils this year, and we’ve received fantastic reviews in Refinery29, The Spectator, British GQ, Club Oenologique, amongst others.

See more about how we’re turning a commodity into a community:

  • citizensofsoil.com
  • instagram.com/citizensofsoil

Closing date:

10-Oct-2022

Is this you? Drop us an email at founders@citizensofsoil.com with your CV and a note about how you're right for this role. Any examples of work (specifically social channels you've managed—even if it's you / your own brand—would help us get a better picture how you'll fit). 

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