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100% fresh olive juice.
Extra virgin olive oil is the juice of crushed and squeezed olives. By law, it must be produced without heat or chemicals which is what separates it from all the other edible oils. It’s a vibrant, fresh product teeming with antioxidants and has proven health benefits: improving digestion, regulating blood sugar, supporting gut and heart health, and reducing inflammation. It is also linked to lowering the mortality risks of cardiovascular disease, some cancers, neurodegenerative diseases, and respiratory diseases.
We work directly with small producers, and can trace each batch right back to the ground it was grown on—ensuring you get nothing but the juice, with all the associated health benefits.
The power of polyphenols.
The EU specifies that EVOO should have a count of 250 mg/kg to qualify as ‘high polyphenol’. Ours come in well above this: between 457 and 799 mg/kg.
Many of these health benefits are directly due to the presence of polyphenols: organic compounds found in plants that act as antioxidants. One of the most exciting—oleocanthal —is only found in olives. It’s polyphenols that give you that tingle (or burn) on the back of your throat when you taste EVOO. Want to geek out on these organic compounds?
It's not a trend, it's a lifestyle.
While a ‘spoonful a day’ is a good start, current studies show that you actually need between 30-50ml of EVOO a day over a prolonged period of time to feel the benefits. To easily incorporate these amounts into your diet, simply subscribe to “la dolce vita”. The ‘Mediterranean diet’ is often hailed as one of the healthiest out there, in part down to their use of EVOO as a primary fat across all meals. Pockets of Greece and Italy are even designated ‘Blue Zones’—areas renowned for people living longer, healthier lives and this has been linked to their liberal use of EVOO.
Find ways to incorporate EVOO into your diet with seasonal recipes from our community.
Don’t sacrifice flavour for health.
Although we see the benefits of taking a shot of high polyphenol EVOO for health, never forget that olive oil is a food, and an absolutely delicious one at that! Generally speaking, the higher the polyphenol count, the more bitter and peppery notes you will get in olive oil. Everyone’s palate is different, but there’s a point at which you start sacrificing flavour for health and you don’t need to—you can have both.
Our producers know how to balance the polyphenol count with really great aroma and taste, hitting the golden mean between health and flavour.
Healthy soils make healthy oils.
None of the above is relevant unless the olive oil you’re using is of exceptional quality. This starts with the soil. The link between soil health and our health is a prime area of research right now and the findings confirm our intuition: minimally tilled soils with high levels of organic matter and no traces of artificial chemicals produce food with more nutritional value. Soil health is not only important for our own health, it is what sustains the olive trees and the livelihoods of our producers.
We source from regenerative growers who farm organically, promoting biodiversity and protecting life in the soil.